Posted 16 May 2010. PMN Crop News.
Syngenta Incorporates Text Messaging and Twitter into Potato Disease Hotlines
Source: Syngenta Crop Protection-US Press Release. www.syngentacropprotection-us.com
Greensboro, North Carolina (April 21, 2010)--Syngenta is partnering with five universities located in key potato growing regions to bring blight hotlines to potato growers in 2010. The annual potato blight hotlines, sponsored by Revus Top® fungicide, provide growers with vital access to disease information, a valuable resource to people in the potato industry who want to stay one step ahead of disease pressure in their areas. New to the hotlines this year are options for text messaging and Twitter™ notifications.
Beginning in May, growers can call the toll-free hotlines and receive timely information on weather patterns, recommended control measures and disease infection confirmations. And now, growers can receive reminders via text message when the hotline has been updated by texting the state-specific keyword below to 97063. Plus, Syngenta will be tweeting from @SyngentaSpuds as another vehicle for hotline updates and the latest Syngenta potato news.
The hotlines are managed by researchers at the University of Idaho, Washington State University, Oregon State University, North Dakota State University and Michigan State University and will be accessible around the clock.
The potato blight hotlines are available by calling:
• Idaho: 1-800-791-7195; text BLIGHTID to 97063
• Michigan: 1-888-379-9012; text BLIGHTMI to 97063
• North Dakota: 1-888-482-7286; text BLIGHTND to 97063
• Oregon: 1-800-705-3377; text BLIGHTOR to 97063
• Washington: 1-800-984-7400; text BLIGHTWA to 97063
“The new hotline notification components will provide growers instant blight updates, which is essential when making critical decisions during the growing season,” said Bruce Odens, Syngenta potato crop manager. “We make it a priority at Syngenta to provide our customers with valuable resources to help them produce healthy potato crops, and we are proud to be a part of the hotlines again this year for that reason.”
By collaborating with influencers and organizations in the potato industry, the team of experts at Syngenta is able to build a strong potato portfolio that gives growers an edge during the growing season. Products like Revus Top, containing the powerful LOK + FLO™ action, protect potatoes from a wide array of diseases including late blight. More information on Revus Top and other potato-protecting products and resources can be found on potatoes.FarmAssist.com.
In addition to sponsoring the blight hotlines, Syngenta is lending its support to the Pacific Northwest & Treasure Valley Pest Alert Network. The goal of the Pest Alert Network Web site, is to increase crop protection-related communications and aid field workers and growers in making the right decision when pest outbreaks occur. Syngenta is sponsoring the potato alert e-mails disseminated by the University of Idaho Extension and Oregon State University, operators of the Pest Alert Network Web site.